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Wednesday, August 8, 2018

Steak and Shake - Destination Mansfield
src: www.destinationmansfield.com

Steak 'n Shake is an American casual restaurant chain located primarily in the Midwestern and Southern United States with locations also in the Mid-Atlantic and Western United States, Europe, and the Middle East. Steak 'n Shake Operations, Inc. is headquartered in Indianapolis, Indiana. There are 544 locations, of which 417 are company-operated and 127 are franchised. Typical restaurant locations have sit-down, drive-thru and front-window service, resulting in a hybrid of fast-food to-go service and diner-style sit-down service. Many Steak 'n Shake restaurants are open 24 hours a day, seven days per week. The menu features primarily hamburgers and hand-dipped milkshakes, though other entrees, side items, and drinks are also available.

There is no steak on the menu, despite the restaurant's name. The corporation's slogan "Famous for Steakburgers" refers to its most prominent food item, the "Steakburger", so called because it was originally made from a mixture that included T-bone, sirloin, and round steaks. The "Steak" in the restaurant name comes from that menu item.


Video Steak 'n Shake



History

Gus Belt (born in Morrisonville, Illinois) founded Steak 'n Shake in Normal, Illinois in February 1934, after serving four years in the United States Marine Corps. He converted the combination gas station and chicken restaurant that he owned (Shell's Chicken) into a hamburger stand. The original building at the intersection of Main Street and West Virginia Avenue was damaged by a fire in the early 1960s, but it was repaired and its dining room expanded. In the late 1990s, Steak 'n Shake sold this building to the Monical's Pizza company. Steak 'n Shake's slogan "In Sight It Must Be Right" originally referred to Belt's practice of wheeling a barrel of T-bone, sirloin, and round steaks into the public area of his restaurant, then grinding them into burgers in front of his customers. This practice was intended to reassure customers of the wholesomeness of the product; at that time, ground beef was still viewed with some skepticism by the general public, based on the likelihood of its having deliberate impurities introduced into it. This practice of grinding the beef in public also helped assure his customers of the veracity of Belt's "Steakburger" claim because they could see for themselves that he was grinding steaks into the hamburger meat. Later, patrons were assured that Steakburgers were still made from these ingredients "at our own commissary" for shipment to the restaurants, where the open grill line remains "in sight" to customers.

Following the success of the original restaurant, Belt purchased a chain of "Goal Post" restaurants throughout Central Illinois, converting them into Steak 'n Shake restaurants. He also added curb service at this point.

After Gus Belt

Steak 'n Shake continued to expand throughout Illinois following the death of its creator in 1954, with ownership passing through many hands, including Gus's wife Edith (who ran the chain until 1969); Longchamps, Inc. (an east coast steakhouse company that owned the chain from 1969 to 1971); and the Indianapolis-based Franklin Corporation, led by Robert Cronin, author of Selling Steakburgers: The Growth of a Corporate Culture. After the acquisition, Franklin moved Steak 'n Shake's headquarters from Normal, Illinois to Indianapolis.

In 1981, Steak 'n Shake and its parent company Franklin were acquired by E. W. Kelley and Associates, whose chairman, E. W. Ed Kelley was considered largely responsible for the growth of the restaurant until his death on July 4, 2003.

Biglari

Franchise pricing lawsuits

Between 2010 and 2015, Steak 'n Shake became involved in lawsuits with several of its franchisees concerning mandatory menu prices and mandatory food sourcing. As of August 2013, five lawsuits had been filed. The first lawsuit began in 2010 and is by Stuller, Inc., the Illinois franchisee that is the oldest franchisee in Steak 'n Shake's history. Stuller won a preliminary injunction that went to the 7th Circuit Court of Appeals in August 2012. Three more franchisees filed suit in April 2013 -- Druco Restaurants based in St. Louis, People Sales & Profit Co. based in Georgia, and Scott's S&S Inc. in Pennsylvania. A settlement was reached with these franchisees in 2014, but terms of the settlement were not made public.

Steak 'n Shake filed suit against Denver franchisees Larry and Christopher Baerns in July 2013 over the same issues, with a counterclaim soon after. Steak 'n Shakes won their lawsuit in U.S. District Court against the Baerns when judge ruled that the Baerns intentionally overcharged customers. The complaints by the franchisees also question whether Steak 'n Shake promised franchise results that could never actually be achieved under its policies.


Maps Steak 'n Shake



Locations

Today, Steak 'n Shake restaurants are located in Alabama, Arizona, Arkansas, California, Colorado, Florida, Georgia, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Michigan, Mississippi, Missouri, Nevada, New Jersey, North Carolina, Ohio, Oklahoma, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, and West Virginia.

The first Steak 'n Shake in the state of Indiana was opened as a drive-in restaurant in Indianapolis in November 1954. As typical for this time period, this restaurant had offered curb service (carhop) in additional to table service and takeout. At the time of the opening of this location, Steak 'n Shake had locations in five states.

The Route 66 Steak 'n Shake at Springfield, Missouri (built 1962) was listed on the National Register of Historic Places in 2012.

The company entered North Carolina for the first time by opening a franchised location in Greensboro in December 1996.

After briefly operating a few restaurants in south Texas during the 1970s, Steak 'n Shake returned to Texas by opening locations in the Dallas-Fort Worth area beginning in 2001, in the Houston area beginning in 2012, and in the San Antonio area beginning in 2013.

Steak 'n Shake entered South Carolina for the first time by opening a location in Greenville in February 2001.

The company entered Oklahoma for the first time by opening a franchised location in Edmond, Oklahoma in 2004.

Steak 'n Shake entered West Virginia for the first time by opening a franchised location in Barboursville in August 2007.

Steak 'n Shake opened their first location in Nevada inside the South Point Casino in Las Vegas, Nevada in July 2010 and a second Nevada location in Reno in July 2013. In January 2017, a second location was opened in Las Vegas, the third in Nevada, in the Student Union building on the campus of the University of Nevada, Las Vegas followed by a second Reno location, the fourth in Nevada, in July 2017.

Steak 'n Shake entered Louisiana for the first time by opening a location near Baton Rouge in Covington, Louisiana in 2011.

The company first entered Colorado via a franchise in Denver in November 2011 before the parent took over the Colorado locations after a lengthy lawsuit between the franchisee and the parent company.

In January 2012, they opened their first state of New York location in New York City, adjacent to the Ed Sullivan Theater, then home to the Late Show with David Letterman. Indiana native David Letterman, an avid Steak 'n Shake fan, would frequent the location and mention it often on his show. This location closed in October 2017, ending the chain's five year presence in the state.

The first location in New Jersey was opened by a franchise holder in September 2012 in Paramus, New Jersey.

The first Steak 'n Shake location in the state of Arizona was opened in Tempe in October 2013. A second Arizona location was open on the campus of the University of Arizona in Tucson in July 2017.

The first and only location in the state of Montana, and in the upper plain states, was opened in Billings in December 2013. This location was forced to close after two and a half years in July 2016 due to poor sales that was blamed on "harsh reviews on social media".

Steak 'n Shake expanded to California in July 2014 by opening a location in Victorville. A Los Angeles County location was opened in Santa Monica in late October and another in Burbank in December. After a lack of activity for over a year in the highly competitive Californian marketplace, the company announced in April 2016 of the expected opening of their first Orange County location, their fourth in California, in Aliso Viejo in mid-May. After a short delay, a fifth California location was opened behind schedule in Riverside in August 2016.

In 2015, the company had planned to open a restaurant in Northern California in Campbell, California, but local residents have been successful so far in blocking this move. Because of that delay, the first location in Northern California opened instead in Daly City in November 2016. This opening was followed by the opening of the first Central California location in Fresno in March 2017. A second San Francisco Bay Area restaurant was opened in the campus of San Jose State University in July 2017. After a long four delay fighting local anti-development activists, the company finally opened their long expected restaurant in Campbell in September 2017. After four months of operation, the Daly City location quickly closed along with the Campbell location in January 2018.

In June 2015, the first location in Maryland was opened in Millersville, Maryland. Two years later, the struggling Maryland franchisee filled for voluntary bankruptcy in June 2017 while still remaining open. This location finally closed in January 2018 after the Circuit Court for Anne Arundel County seized the restaurant for non-payment on loans and taxes. The restaurant and contents were auctioned off by the court on January 31, 2018.

The Pacific Northwest saw its first location open in Seattle, Washington in May 2016.


Steak n' Shake Is Movin' and Shakin': Two Colorado Locations To ...
src: cdn.vox-cdn.com


International expansion

In December 2013, Steak 'n Shake opened a corporate office in Monte Carlo, Monaco, to support its expansion in West Asia and Europe.

West Asia

In October 2012, Steak 'n Shake announced its first international expansion agreement with plans to open forty locations in the United Arab Emirates. The first of these locations opened in Dubai in 2013, but closed in a little more than a year. Ultimately, only two out of the original planned 40 locations were opened in the United Arab Emirates with both being closed in January 2015.

The brand also announced in December 2013 a 50-unit franchise agreement in Saudi Arabia with AB Holdings. The first location in Riyadh was expected to open in the first half of 2014.

The first location in the Persian Gulf country of Kuwait was opened in December 2014.

The first location in Qatar was opened at the Tawar Mall in November 2017.

Europe

The first two European locations were opened in Cannes in France in May 2014 and on the island of Ibiza in Spain in June 2014.

The second location in France was opened in Marseille in December 2014. A third location in France was opened in Toulon in April 2016 and was quickly followed in June by the openings of a fourth and fifth locations in Caen and Rueil-Malmaison, in October by the openings of a sixth location at the Cité Europe shopping centre in Coquelles, and in November of a seventh location in Fenouillet. The eighth and ninth location in France were open in Bordeaux and Anglet respectively in early 2017. A second location in Marseille was opened in December 2017. A third location in Marseille, the 17th location in France, was opened in May 2018.

The second location in Spain was opened in the capital Madrid in September 2015 followed by a third location in Churra, Murcia in October 2015.

The first location in Italy was opened in Milan in December 2015. A second location was opened in Peschiera del Garda in May 2016. A third location was opened in Castione Andevenno in September 2016.

In July 2016, the first location in Portugal was opened in Montijo, near Lisbon.

In December 2016, the first store in the United Kingdom was opened in Chester, Cheshire, England.


Steak 'n Shake coming to Winston-Salem - Greensboro - Triad ...
src: media.bizj.us


See also

  • List of hamburger restaurants

Steak 'n Shake Rolls Out Insane Seven-Patty Steakburger - Eater
src: cdn.vox-cdn.com


References


Steak 'n Shake - Franchising Today Magazine
src: www.franchising-today.com


External links

  • Official website


Source of article : Wikipedia